Château La Fleur de Boüard comes from the profound belief of its owner, Hubert de Boüard de Laforest, in the rich potential of Lalande-de-Pomerol terroirs. Supported by his daughter, Coralie, he applies his technical and oenological know-how in a new, environmentally friendly approach to wine growing. With precision and sustainable purpose, the de Boüard family makes wines with outstanding elegance that compare with the greatest Bordeaux appellations.

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His daughter, Coralie, shares her father’s passion for vine husbandry and making wine and helps him on the estate. Their technical director Philippe Nunes, adds to the strengths of this team. As the synergies within the team grew, a family ambition emerged to pamper this estate with all the recognition it deserves.

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Nestling in the middle of the Lalande-de-Pomerol appellation area close to the village of Pomerol, the land that makes up Château La Fleur de Boüard belonged to a postman, who passionately cultivated his vines. The de Boüard family therefore acquired vines in outstanding condition that had not suffered over-use and were planted very densely. The family has since committed to apply a strict approach that protects natural balances in order to reveal the finest secrets hidden in this terroir and to make top quality wines that will be the best of the appellation.